Let’s face it, many businesses and organizations just don’t seem to prioritize developing and implementing an annual marketing plan. ...

We have arrived at the one-year mark of the pandemic, our initial quarantine, and our transformation—ready or not—into a virtual work...

Isn’t it a bit ironic that 20/20 is a term used in ophthalmology to mean “normal vison?” We all know that this year, 2020, has been...

I discovered #JohnMaxwell some time over the past few years. His perspectives, programs and leadership messages really hit home with me....

Stress. Now more than ever, we’re feeling it. Here's one quick tip to help deal with that stress from a great speaker that I heard at the...

I never completed a jigsaw puzzle from start to finish before. But, while being quarantined and tied to technology day and night for...

Was it on target? While attempting to declutter my home office recently, I uncovered a Collector’s Edition of Working Mother...

Small businesses often recognize the need to launch some form of marketing yet don’t always quite understand that true definition—or what...

The year is wrapping up and it’s well past time to be planning for next year. It’s critical to your business growth to map out goals as...

Many of us can recognize our bad habits. Few of us focus on changing them. So, if you want to start changing your behavior and building...

How you can and why you should… Has anyone ever called you fearless? When it comes to my personal life, I’m not very adventurous. But...

Leading Philadelphia-Area Marketing Pro Opens JCAdvantage, LLC Lansdale, PA – Judy Cuffaro Arnold, a marketing and communications...

Lessons learned from my daughter... Have you got what it takes to bounce back? To be resilient despite whatever obstacles you may...

Many businesses struggle to innovate. After all, it’s hard to come up with a totally new idea. Often times, a new spin on an old idea can...

Forget the dream of getting a Rolex watch for 20 years on the job. Forget retiring with a defined benefit plan that will let you coast...

I’ve worked for businesses of all sizes—from a start-up office of 5, SMBs of 25 to 125, and global firms of 3,000 to 143,000 employees,...

Leading with love....in corporate America? Yes, it’s real. I was stunned and thrilled to learn of organizations who take this methodology...